About Us

Florence has over twenty years of experience across multiple industry sectors including lifestyle, government, travel, tech, ESG, entertainment and real estate. 

She has worked both in-house and as an agency director, helping clients bring effective communications strategies to life. 

Her expertise is in being able to see the big picture quickly, yet paying attention to the little details needed for crafting strategies and storytelling. She has worked across complex matrix environments, with clients from China, South Korea, Japan, Israel, US, Europe and the UK. 

"I have a strong ownership mentality and make recommendations and decisions as such – always in the absolute best interest of the business."